Logo maker

Logo Design Rules: 10 Golden Rules for Crafting Logos

Logos are one of the most vital elements of any brand's visual identity. As a graphic design beginner, learning logo design rules and principles can help you create iconic and memorable logo marks.

This comprehensive guide covers all the essential logo design rules, best practices, tips, examples, and more to equip you with the knowledge for crafting brilliant logos. So, let's dive in!

Choosing the Right Logo Type

Wordmarks

A wordmark (or logotype) logo consists solely of a business's name rendered in a unique typographic style.

What makes a logo stand out

For example, Google, Disney, Microsoft, and Coca-Cola are classic and globally recognised wordmark logos.

Wordmarks work best for companies with short or familiar names. They allow versatility in stylisation while retaining brand recognition.

Consider a wordmark logo if your business name is:

• Straightforward, simple, and easy to spell/pronounce
• Already widely known
• Evocative on its own

However, avoid cryptic or overly long names that

how large should a logo be

how simple should a logo be